Navigating the Intersection of Search Engines and Management with Ken Vitto
Gain a deeper understanding of the critical relationship between SEO managers and search engines, and learn practical tips for staying ahead in the constantly evolving world of SEO with Ken Vitto.
Tune in to Senior SEO Manager, Ken Vitto as he discusses the crucial interaction between SEO managers and search engines. Ken sheds light on the significance of schema and microdata and offers practical tips for staying ahead of trends and prioritizing SEO changes at your company. The differences between B2B and consumer SEO are explored, and the episode concludes with a discussion on managing SEO for multiple brands within a single umbrella.
Ken Vitto is a seasoned Senior SEO Manager for a privately held company. With years of experience, including "BG" before Google, when Yahoo Directory, Netscape, and Altavista were the focus, he has honed his SEO skills through self-education and immersion in the works of early SEO pioneers such as Danny Sullivan and Rand Fishkin. Ken's expertise has been recognized and he was featured as a Google expert in a book on building a successful online business with the search giant.
Ken Vitto is a seasoned Senior SEO Manager for a privately held company. With years of experience, including "BG" before Google, when Yahoo Directory, Netscape, and Altavista were the focus, he has honed his SEO skills through self-education and immersion in the works of early SEO pioneers such as Danny Sullivan and Rand Fishkin. Ken's expertise has been recognized and he was featured as a Google expert in a book on building a successful online business with the search giant.
